For information on the event, visit or call 431-2100. RiverRun Bookstore is located at 20 Congress St., in downtown Portsmouth. He'll be back to give a talk at 7 p.m., Wednesday, April 15. Lehrer came to RiverRun last year and it was a very informative, entertaining reading. The author is editor at large for Seed Magazine and has written for The New Yorker, Nature, Wired, The Washington Post and The Boston Globe. We are surrounded by design, and yet we don't always have the vocabulary to describe what works. "Explaining decision-making on the scale of neurons makes for a challenging task, but Lehrer handles it with confidence and grace."
"How We Decide" looks at cutting-edge research on the brain, and how that research helps us understand the decisions we make.
His new work of nonfiction focuses on neuroscience. Brilliant book with one clear message: our emotional brain is faster and usually smarter than our logical brain. In the space of a few frenetic seconds, before. Hes written for The New Yorker, Nature, The New York Times Magazine and many other publications. The quick decisions made by a quarterback on a football field provide a window into the inner workings of the brain. He graduated from Columbia University and studied at Oxford University as a Rhodes Scholar. Lehrer is the acclaimed author of "Proust Was a Neuroscientist," a book that looks at famous artists and creative folks who "discovered" science before scientists actually proved it. How We Decide - by Jonah Lehrer ISBN: 0618620117 Date read: How strongly I recommend it: 8/10 (See my list of 320+ books, for more.) Go to the Amazon page for details and reviews. Jonah Lehrer is the author of A Book About Love, Imagine, How We Decide and Proust Was a Neuroscientist. He's becoming the new Malcolm Gladwell, and he deserves every bit of the attention he is getting.
Jonah Lehrer is a Contributing Editor at Wired Magazine, and has written for The New Yorker, Nature, Seed, The Washington Post and The Boston Globe.Ĭlick here to listen to this rather noisy interview (8:50 minutes.Jonah Lehrer is one of the smartest science writers out there. Calm, cool deliberation, it turns out, doesn’t always lead to the best results. According to Lehrer, we’d generally be better off sticking to our instincts, our initial reaction or impulse, rather than over-think things. He spoke at the Harvard Book Store, in Cambridge, Massachusetts.Īfter his talk, ThoughtCast spoke with Lehrer briefly about the value of emotion in rational decision making, the power of wishful thinking to hijack our reason, and the potential to retrain the brain via the mind. Jonah Lehrer, the precocious author of Proust Was a Neuroscientist, has come out with a new book called How We Decide. Author shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence.
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